i Tara Resort and Spa

The first sand beach along the southern Gulf of Thailand coastline, which is in the province of Phetchburi, is where the i Tara resort and Spa is situated. Due to the building of the nearby road, this beach—which is still a very natural and serene location—has only recently gained recognition as a fantastic beach destination. The first sandy beach is encircled by a large number of mangroves, salt pans, and fishing communities. The only hotel on this two-kilometer stretch of beach that gives guests the impression that they are on their own private beach is I Tara Resort & Spa. You simply need to travel an hour and a half from the Suvannaphum international airport and the heart of Bangkok to become one of our executive guests.

I tara resort and spa

Market-Comms provided strategic communication continuously during 2012-2015 to delivering Brand Awareness and Knowledge for local visitors.

Tourism Authority of Thailand



Strategic communication campaign for local visitors.


  • Promote the new and highlight tourist destination of Petchaburi Province.
  • Create brand awareness and experience.


  • Press release
  • Media Interview
  • Press tour
  • Press conference


  • PR Value > 10 Million baht per year
  • Potential viewers > 20 Miliion

Some Executions of the Campaigns

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