Ministry of Tourism and Sports of Thailand is the main organization that promotes and develops tourism, sports, and recreation to be a mechanism that drives economy and sustainable social development.
Miracle Thailand’s “Thailand Impression” campaign highlights the achievement of world-class tourist development as a result of the department of tourism’s effective, efficient, and impression-building initiatives. Additionally, this programme will improve Thailand’s reputation as a tourist destination and highlight its strong and distinctive selling position as the region’s true tourism powerhouse during the 2015 ASEAN Economic Community.
Market-Comms provided strategic communication in 2012 to delivering Brand Awareness and Knowledge for local visitors.
Ministry of Tourism and Sports of Thailand
BRAND COMMUNICATION
WHAT WE DO
Strategic communication campaign for local visitors.
Sarawut Burapapat is a strategic communications consultant with more than 25 years of experience working with leading companies in Thailand, government agencies, and international organizations. As a project leader and media advisor, his work spans public relations planning, corporate communications, brand communications, issues management, and crisis communications.
He is also a speaker and trainer in strategic communications, crisis communications management, issues and complaints management, public relations in the digital age, and the application of AI in communications.
Thailand’s electronics sector has secured over $30.5 billion (1 trillion baht) in investment since 2023. Roughly a third of this capital—exceeding $10.1 billion (331 billion baht) across 224 projects—is concentrated in printed circuit boards (PCBs) and electronic components, driven by global manufacturers scaling their footprint in AI hardware and advanced semiconductor packaging across Southeast Asia.
