SYNGENTA

Syngenta is a leading science-based agtech company. The company help millions of farmers around the world to grow safe and nutritious food, while talking care of the planet.

syngenta

Market-Comms provided strategic communication during 2018-2021 to delivering Brand Awareness and CSR campaign.

SYNGENTA

MASTER PLAN : BRAND COMMUNICATION

WHAT WE DO

Strategic brand event and execution for 4 years consecutive.

KEY STRATEGIES

  • Promote the good growth plan policy.
  • Raising the executives’ profile.
  • Promote the SYNGENTA farmers’ project.

TACTICS

  • Press release
  • Exclusive interview
  • Press conference
  • Group interview
  • Press tour

RESULTS

PR Value > 100 Million baht per year
Potential viewers > 150 Miliion

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