Horeca Square

Horeca Square, B2B shopping center, the first HORECA business landmark in Thailand and the largest in ASEAN, is a comprehensive service center for SMEs and startup entrepreneurs in Hotel, Restaurant, Cafe, Bakeries and Catering businesses.

horeca square

Market-Comms provided strategic communication to delivering Brand Awareness for 2 years, 2016-2017.

Horeca Square

MASTER PLAN : BRAND COMMUNICATION

WHAT WE DO

Strategic brand event and execution for 2 years consecutive.

KEY STRATEGIES

  • Promote as the First HORECA business landmark in Thailand and the largest in ASEAN.
  • Raising the executives’ profile.
  • B2B communication.

TACTICS

  • Press release
  • Press conference
  • Brand event

RESULTS

PR Value > 25 Million baht per year
Potential viewers > 100 Miliion

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