Tongkah Harbour Plc

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Tongkah Harbour Plc


Tongkah is a leading organisation in mineral resources and real estate industry with corporate governance that emphasizes on integral participation in order to create added value for shareholders together with sustainable society and environmental growth.

ISSUE AND CRISIS COMMUNICATION

Market-Comms provided strategic communication to MANAGING THE BRAND REHABILITATION for 3 years, 2015-2017

WHAT WE DO

Strategic communication plan and execution for 3 years consecutive.

KEY STRATEGIES

Refreshing the brand

Raising the executives’ profiles

Financial communication

Issue and Crisis management

Launch the CSR campaigns

TACTICS

Press releases

Group interviews

Press conference

Media Roadshow

RESULTS

Completed the capital increase and restore the brand credibility

PR Value >25Million Baht a year

About the author

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