Allergan is a global pharmaceutical leader focused on developing, manufacturing and commercializing branded pharmaceutical, device, biologic, surgical and regenerative medicine products for patients around the world. One of the portfolio of leading brands and best-in-class products is medical aesthetics, as known as BOTOX.
Market-Comms provided strategic communication continuously during 2005-2010 to delivering BRAND AWARENESS AND KNOWLEDGE for BOTOX
WHAT WE DO
Strategic communication plan and execution for 5 years consecutive.
Re-image of BOTOX
Create brand experience
Create loyalty stakeholders’ program
Health and Beauty party
Health and Beauty fair
Sale volume up to 160%
>50 Clinics and hospital request for BOTOX brand as new customers
Patients ask for BOTOX